Keynote Announcement – Creative Resilience: Experimenting in Uncertain Times

Transformation is a constant in product development and management, often leading to uncertainty and ambiguity. Are you and your team struggling to navigate through the fog?


In this keynote, Dr. Maria Camacho will show you how to move forward with courage and confidence, embracing creative resilience as the key to turning uncertainty into opportunity.
Creative resilience is a mindset that empowers you to take bold action and shape your future. It’s the result of a unique blend of design thinking, positive psychology, and human-centered innovation, delivered in an engaging and energetic way.


Through compelling storytelling and real-world case studies, Dr. Camacho will demonstrate how to “create new data” — not just analyze the past — by experimenting iteratively and unlocking valuable insights to de-risk the future.


By the end of this session, your team will be inspired, equipped, and ready to tackle real challenges creatively, even when the way forward isn’t clear.

Our speaker, Dr. Maria Camacho, is an expert in strategic innovation and design thinking with experience across industry, consulting, government and academia. Maria has worked with organisations and leaders to navigate complexity with creativity, empathy and human-centered tools.